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Persona

The stakeholders of a particular imperative who will ultimately will be consumers of a data product.

Properties

Property Value
name persona
description The stakeholders of a particular imperative who will ultimately will be consumers of a data product.
version 1.0

Attributes

Name DisplayName Description DataType Required? isNullable
personaID Persona ID The unique identifier of the Persona string yes false
personaName Persona Name The name of the group of stakeholders string yes false
personaType Persona Type The categorisation of the type of stakeholder according to standard archetypes. string no true
imperativeID imperative ID The related imperative that the persona is a stakeholder of. string yes false
modifiedDateTime Modified DateTime The most recent time that the Persona was updated in date time offset per ISO 8601. datetimeoffset no true

Attribute Reference Data

Name Value Description
personaType Sponsor A stakeholder who is ultimately accountable for an outcome
personaType Optimiser An agent that is responsible for identifying improvements in order to achieve a particular outcome.
personaType Implementer An agent that is responsible for taking action in the business process.

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Copyright © 2022 Nadav Rayman and Dr James Pearce.